The Lymphomart Gallery Project, implemented by Takeda Turkey to emphasize the importance of early diagnosis in lymphoma disease, was crowned with awards in two categories. The project was deemed worthy of Gold and Silver awards from Muse Creative Awards, an international marketing and communication award platform.
The Lymphomart Gallery Project, implemented by Takeda Turkey to emphasize the importance of early diagnosis in lymphoma disease, was crowned with awards in two categories. The project was deemed worthy of Gold and Silver awards from Muse Creative Awards, an international marketing and communication award platform.
Bringing globally developed treatment methods to patients in Turkey, Takeda Turkey aims to increase the quality of life of patients and to increase the level of knowledge in society about early diagnosis with the projects it has implemented. "Lymphomart Gallery", a digital art gallery project designed by Takeda Turkey to emphasize the critical role of early diagnosis in lymphoma disease, received two awards from Muse Creative Awards, one of the most prestigious award platforms at the international level.
The project was included in the Muse Creative Awards, which reward the most successful projects from advertising to digital media, from marketing strategies to communication activities; It received the Gold Award in the Website category and was awarded the Best Health Website Award and the Silver Award in the Branded Content category.
Drawing attention as a powerful combination of digital and art in the field of health, the Lymfomart Gallery Project conveys the life struggle of fictional lymphoma patients through the lenses of famous photographers. In each exhibition in the gallery, a fictional patient journey is told with the interpretation of a different photographer. The virtual gallery, where the fictional character first photographed by Tamer Yılmaz is located and where the stories of Dilan Bozyel, Kerem Çobanlı and Barış Kaya will be published in the coming period, can be visited on the website www.lenfomart.com.
Takeda Turkey General Manager Ömür Mangaloğlu shared that these awards, received from a platform evaluated by professionals in the advertising and communication world, are very valuable in terms of drawing attention to the issue; “We combined the power of art and technology with the Lenfomart Gallery Project. We carried the struggle of lymphoma patients to a virtual environment where the stages of the disease can be visited in 360 degrees. The fact that this work of ours, which has attracted great attention since the first day, received two awards from an international platform, once again showed us that we are focusing on the right point. "We will continue to implement our projects that create value in society in our journey with our vision of providing a healthier future for people and a brighter future for the world," he said.
About Takeda Global:
At Takeda, we focus on delivering a healthier future for people and a brighter future for the world. We aim to discover and deliver life-changing treatments across our core therapeutic business areas, including gastroenterology and inflammation, rare diseases, plasma-derived therapies, oncology, neuroscience and vaccines. Together with our partners, we aim to improve patient experience and open new doors to treatment options through our dynamic and wide-ranging research program. As a leading R&D-focused biopharma company headquartered in Japan, guided by our values of “Integrity, Fairness, Honesty and Perseverance,” we are guided by our commitment to patients, our employees and the planet. Our team in nearly 80 countries works towards our purpose and moves forward with the values that have made us who we are for more than two centuries.
Source:https://www.urfadabugun.com/haber/61166/takeda-turkiye-uluslararasi-platformda-2-odul-kazandi.html